Saturday, June 12, 2010 – Peter Goach, Austrian designer, launches today his official international website with online shop , giving people all around the world access to his unique lederhosen inspired summer 2010 swimwear collection.

Following the successful response of thousands for the 2009 collection, Peter Goach is back with a new, improved, extended collection available for purchase today through online store at The collection features swimwear, t-shirts, and beachwear accessories for Men, Women and Children, all inspired by the Austrian traditional lederhosen trouser.

The website allows the viewer to browse through categories of swimwear and accessories for Men, Women and Children that can be purchased and delivered internationally direct to your door. From womenâ€â„¢s bikiniâ€â„¢s to menâ€â„¢s flip flops, the new online collection brings Austrian traditional-wear to the forefront of this summerâ€â„¢s must-have beachwear.

The design of the site has been created to support the ideals of the brand from use of the traditional Styrian green to the imagery created of the swimwear photography. The imagery seen on the through this online presence is not only inspired by the ideals of the originality of the Peter Goach brand but introduces creativity and modernity to the product concept and what the brand brings to the market. The page is worth a view if only for its design! The website can also be viewed in German and English.

Designer of the collection, Peter Goach speaks about the website and collection; â€Å“The new collection brings Austrian tradition into the present context available for people all around the world. The website is a portal for â€ËœKeeping Pace with Traditionâ€â„¢ I am happy to announce the launch of the Peter Goach online shop that will allow my traditional collection to reach the demand of my international fans.â€Â

Buy yours today! Shop now at

Peter Goachâ€â„¢s, PG Original Brands is a designer clothing brand which is constantly inspired by the Alpine Austrian tradition. It launched in 2009 and was met with huge success worldwide.
Peter Goach personally designs his collections from his studio in Styria, Austria and makes it available in retail stores and his online shop. His star product, the Badelederhosen, which literally translated means the bathing Lederhosen (the traditional leather Alpine short) has proven to be a hit amongst celebrities like the Governor of California, Arnold Shwazeneger and ex Formula 1 champion and now owner of flyniki, Niki Lauda.
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